Staying the Course, Sand Keeps Selling!
By Jen Leo | Permalink |
2 comments | July 16th, 2003 | Trackback
We’re going back to print yet again! A great sign that the book is sticking to the walls is that:
1. returns are miniscule so far, completely negligible, which is amazing considering the return rate for a lot of little publishers in the past couple of years have been a killing 30-40%
2. a look at Bookscan shows that the books are not only on the shelves, they are sellling at the cash register, which is obviously far more important.
From our publisher James O’Reilly,
“Sand is already one of TT’s fastest selling books ever.”
What does this mean?
It means that Travelers’ Tales wants me to stay on another month (through August) to keep working the inhouse PR front. Krista and I will be setting up more national author events, radio interviews, and continuing to pitch non book areas such as the Asian American angle, women’s media, clubs/organizations, online marketing….and oh so much more. As I’ve said before, it feels great to be back.
Comments
Thanks for the nice post, Susan. When I got to Christine’s she said, “Is that it? I thought you’d have more.” But she did agree that there was no way I would’ve been able to take the Metro or go up and down any of the stairs. With a good excuse, I taxi-ed. 
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An update from the other side of the fence. Last night I watched as Jen prepared for her Montreal trip. She was so jazzed about this trip - about her bookstore gig, the radio interview, seeing the shows, and promoting the hell out of her book. For 3 hours she focused on prepping and packing - getting her digital camera up and running after over a year, so she can blog with pictures, organizing books, press kits, postcards, props. Washing and packing clothes. When all was said and done, we loaded one large rolling duffle and 2 large canvas duffles into my suburban. The girl must have had 200 pounds of luggage. But she managed it like a pro at the airport, ready to conquer the world - or at least Montreal. You go, girl!