Sand on the Streets
Yesterday was crazy busy. Every three hours seemed like a whole new day. I'm writing this Sunday morning Montreal time, and I will give you a few of our guerrila marketing highlights.
* Placed postcards at some of the boutiques and bookstores on the very popular rue Saint Denis.
* Put postcards in the bathrooms at Best of the Uptown Comics. Replenished throughout the night and witnessed one woman reading it as I jetted out the theatre.
* Plastered postcard and press release on street lamps, utility boxes, and whatever poles had remnants of other flyers in the gated JFL festival area.
All that plastering last night would not have happened without the enthusiastic support of Erik. I was wiped, desperate for a movie in bed, and even too tired for ice cream. But Erik was ready to plug on and I'm glad we did. I got a brief second wind, and was excited to see our poscard and press release up and down the latin quarter. Erik, you're a star! This afternoon we're going to put up more and see if we can sell any books, but it's looking doubtful.
I'm off to get a smoked meat sandwhich in an effort to spur me on.